Last week, I gave a keynote speech at the Innovation in Mind conference at Lund University, Sweden. Innovation in Mind focuses on how innovation begins with human consciousness, coupled with ideas from different disciplines coming together. The conference reminded me of TED . I was honored to be invited to this fantastic conference as a keynote speaker. My keynote speech was titled, " Innovation and its Challenges ". Based on my experience creating new things and accelerating the adoption of innovations ( WiFi as a paid location based service, UMTS at the expense of WiMAX , Mjedi , Wearable Devices , Solar-powered cellphone charging and LED solution for emerging markets, etc.) I discovered that there is a 3-4-5 of innovation: 3 Ways to Innovate; 4 Steps to Commercialization; 5 Challenges. Watch my keynote speech: And, here is the presentation I used in the speech: Thanks to a brilliant artist, Louise Wester , who made my first caricature: