Business, at its core, is the continuous act of solving a multitude of problems to turn a dollar of investment into more than a dollar of return. I see three types of problems in business: Light Switch problems, Thermostat problems, and Hammer & Stone problems. Let’s look at a hypothetical tech company—let’s call it Y (we’ll avoid using X, for obvious reasons 😄)—where hundreds of people tackle different problems every day. What's your problem? (Image credit: Google Gemini) 1. Light Switch Problems These are problems where the progress is known, visible, and quick—like flipping a switch and watching the light come on. Imagine one of Y’s customers complains about being overcharged. A customer support rep verifies the issue and refunds the customer. Problem solved. But it doesn’t stop there: the rep files a bug report. A product manager reads it, identifies the issue, and creates a ticket for engineering. An engineer fixes the bug and releases the patch. Problem solved again. Som...