Valley Nordic Episode 23: Direct To Consumer (D2C) Startups
We define the Direct To Consumer (D2C) category and discuss the value chain of Consumer Packaged Goods (CPG) companies and how D2C startups are disrupting that value chain. Also, how the D2C category includes products beyond CPG. What made it possible for D2C companies to come to life and differences between US and European D2C markets.
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